Sunday, September 5, 2010

Fashion industry misconceptions

The services of fashion stylists are mostly enjoyed by daily news papers, fashion magazines and advertising agencies. These people are required to dress up the various fashion models for photo shoots. Television shows, cinema and music are not only become the outlets for creativity but also the outlets for fashion and to some extent, fashion will become the driving force behind the creativity of entertainment. The major chunk of the job involves planning about clothes that would look good on each model. These models have to decide about the place to buy or hire the dresses and accessories which are all determine by the budget. There is lot of dilemmas prevailing in the fashion and modelling industry. Many of them can blame that advertisements in the fashion industry are the reason for many of the society's problems and eating disorders. Highly skinned fashion models and muscle men are employed with high wages by various fashion houses and companies.

All these are bound to create an assumption that his kind of body structures is the perfect body type and everyone should always try to look exactly this way. This will make most of the people, who have an urge to achieve a lot in this industry, to put a great deal of stress to look that way. So finally these advertisements will result an enormous impact on the youth of the present day as many of them have started appearing in the pages of youth magazines.

 


Majority of these cat walk models are skinny in their appearances which is the great problem faced by the fashion industry. These extreme body forms of the models, may lead to suffer from malnourishment. The young modelling aspirants on seeing these skinny models had taken these people as the bench marks and might become obsessed with the looks. They will adopt certain eating habits which will develop some kind of eating disorders. These are all the problems which are found on the career in fashion and modelling industry. Apart from all these aspects the issue of working condition in a more uncomfortable and dangerous environment especially in case of children. Many multi national fashion houses or companies expand both in the developed or developing countries in search of highly cheap and exploitable labour. By going this way they are able to hire young children to work for very long and arduous hours which will gain these industries more profit as it will be more enough for these children to pay low wages. This situation arises as many of these children are so desperate for a few rupees. To add this critical situation there is no proper laws in place to protect these children from being exploited by these multi national organizations. Actually speaking, there are no ways or means for these bond-laboured children to demand for better wages and better working conditions. Since they want to continue making the meager amount of money which they are getting, these laborers will simply tolerate the inexorable sad conditions which they had to put into.